@import url('https://fonts.googleapis.com/css2?family=Manrope:wght@400;450;500;550;600;650;700;750;800&display=swap');
:root{--ink:#172b26;--green:#174d40;--lime:#ccff5f;--muted:#61716a;--line:#dce4df;--pale:#f3f6f3;--white:#fff;--radius:20px}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:90px}body{margin:0;background:var(--white);color:var(--ink);font-family:Manrope,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;font-size:16px;line-height:1.6}a{color:inherit;text-decoration:none}button{font:inherit;cursor:pointer}a,button{-webkit-tap-highlight-color:transparent}button,a{touch-action:manipulation}button:focus-visible,a:focus-visible{outline:3px solid #699b16;outline-offset:5px}h1,h2,h3,h4,p{margin:0}h1,h2,h3,h4{font-weight:650;line-height:1.14;letter-spacing:-.045em}h1{font-size:clamp(48px,4.8vw,70px);line-height:1.06}h2{font-size:clamp(34px,3.5vw,48px)}h3{font-size:27px}h4{font-size:21px;letter-spacing:-.025em}.container{width:min(1220px,calc(100% - 96px));margin:auto}.header{border-bottom:1px solid 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@media(min-width:1440px){.hero{padding-top:95px;padding-bottom:95px}}@media(max-width:1100px){.container{width:calc(100% - 64px)}.hero{gap:36px}.hero-actions{flex-wrap:wrap;gap:14px}.hero-visual{padding:22px}.nav nav{gap:20px}.capability-grid>div{gap:9px}.capability-grid strong{font-size:12px}.section-heading{gap:30px}.section-heading>p{max-width:310px}.segment-intro{padding:28px}.segment-stages{padding-inline:25px}}@media(max-width:760px){.container{width:calc(100% - 40px)}.nav{height:74px;gap:10px}.logo{font-size:25px}.brand-icon{width:27px;height:27px;font-size:26px;margin-right:8px}.nav nav{display:none}.nav-cta{font-size:12px;padding:9px 11px;gap:12px}.hero{grid-template-columns:1fr;gap:38px;padding-block:44px}.eyebrow{font-size:11px;margin-bottom:20px}h1{font-size:54px;letter-spacing:-.045em}.desktop-break{display:none}.lead{font-size:16px;margin-top:22px}.hero-actions{gap:22px}.button{font-size:14px;padding:16px 20px}.hero-note{font-size:12px}.hero-visual{padding:22px;max-width:520px;width:100%;margin:auto}.visual-top{font-size:10px}.signal-card{padding:22px}.audience-card{padding:22px}.capability-grid{grid-template-columns:1fr 1fr;gap:0 18px}.capability-grid>div{padding:18px 0}.capability-grid>div:nth-child(n+3){border-top:1px solid var(--line)}.capability-grid strong{font-size:12px}.section{padding-block:62px}.section-heading{display:block;margin-bottom:27px}.section-heading>p{max-width:100%;margin-top:22px;font-size:15px}.section-heading h2{font-size:36px}.category-tabs{gap:7px;overflow-x:auto;padding:3px 2px 8px;margin-inline:-2px}.category-tabs button{white-space:nowrap;padding:10px 16px;font-size:12px}.segment-panel{grid-template-columns:1fr}.segment-intro{padding:28px}.section-number{margin-bottom:22px}.segment-intro h3{font-size:30px}.segment-intro h3 br{display:none}.segment-intro p{max-width:100%;margin-block:16px 20px}.example-label{padding-top:15px}.segment-stages{padding:0 25px}.segment-stages article{gap:17px}.segment-stages h4{font-size:20px}.section-note{font-size:12px}.contact-inner{display:block}.contact p{font-size:16px}.contact .button{margin-top:28px}.footer{flex-wrap:wrap;gap:24px}.footer .logo{width:100%}.footer span:not(.brand-icon){font-size:12px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}@media print{.header{position:static}.nav nav,.nav-cta,.hero-actions,.contact .button{display:none}.container{width:100%}.section{padding-block:40px}.hero{padding-block:25px;gap:25px}.hero-visual,.segment-panel{break-inside:avoid}body{-webkit-print-color-adjust:exact;print-color-adjust:exact}}
.method{background:var(--pale)}.method-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:38px;margin-top:50px}.method-grid article{border-top:1px solid #b9c9bd;padding-top:24px}.method-num{font-size:12px;color:#65815b;display:block;margin-bottom:30px}.method-grid h3{font-size:24px;letter-spacing:-.025em}.method-grid p{font-size:15px;color:var(--muted);margin-top:16px;max-width:310px}.method-example{font-size:12px;color:#5c7254;display:block;margin-top:24px}.method-bottom{margin-top:48px;padding-top:25px;border-top:1px solid #cfdbce;display:flex;gap:60px;align-items:flex-start}.method-bottom strong{font-size:16px;max-width:330px}.method-bottom p{font-size:14px;color:var(--muted);max-width:580px}.analytics-layout{display:grid;grid-template-columns:.82fr 1.18fr;gap:38px}.analytics-options{display:flex;flex-direction:column;gap:12px}.metric-option{display:flex;gap:17px;text-align:left;border:1px solid var(--line);background:white;border-radius:12px;padding:24px 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h3{font-size:28px;line-height:1.2}.chart{margin-top:28px;height:210px;display:flex;align-items:center}.chart svg{width:100%;height:100%;overflow:visible}.chart-interpretation{border-top:1px solid #c8d6bc;margin-top:14px;padding-top:20px}.chart-interpretation .small-label{display:block;font-size:10px;margin-bottom:8px}.chart-interpretation p{font-size:14px;line-height:1.6;max-width:460px}.share-chart{width:100%}.share-bar{display:flex;height:60px;border-radius:8px;overflow:hidden;gap:3px}.share-bar span:nth-child(1){width:43%;background:var(--green)}.share-bar span:nth-child(2){width:32%;background:#8dad74}.share-bar span:nth-child(3){width:25%;background:#c6dfb0}.share-legend{display:flex;flex-wrap:wrap;gap:14px;font-size:11px;margin-top:20px}.share-legend span{display:flex;align-items:center;gap:5px}.share-legend i{width:8px;height:8px;background:var(--green);border-radius:2px}.share-legend span:nth-child(2) i{background:#8dad74}.share-legend span:nth-child(3) i{background:#c6dfb0}.share-chart p{font-size:12px;color:#63785a;margin-top:20px}.geo-row{display:flex;gap:24px;align-items:center;border:1px solid var(--line);border-radius:12px;padding:26px 28px;margin-top:22px}.geo-symbol{font-size:37px;color:#567047}.geo-row h3{font-size:20px;letter-spacing:-.02em;display:flex;align-items:center;gap:12px}.beta{font-size:10px;letter-spacing:.08em;font-weight:600;border:1px solid #bccbaa;border-radius:4px;padding:3px 7px;color:#4b613f}.geo-row p{font-size:14px;line-height:1.6;color:var(--muted);max-width:650px;margin-top:10px}.geo-side{margin-left:auto;font-size:11px;color:#73816c;text-align:right;flex-shrink:0}.activation{background:#f1f5ed}.activation-grid{display:grid;grid-template-columns:1fr 1fr;gap:90px}.activation-grid h2{font-size:43px}.activation-grid>div>p{font-size:16px;line-height:1.7;color:var(--muted);margin-top:24px;max-width:480px}.activation-details>div{display:flex;justify-content:space-between;gap:20px;padding:19px 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32px}.measurement-header{font-size:11px;letter-spacing:.1em;display:flex;justify-content:space-between;gap:15px;border-bottom:1px solid #ffffff25;padding-bottom:24px;margin-bottom:28px;color:#d5e3da}.measurement-header span:last-child{color:var(--lime)}.measurement article{display:flex;gap:20px}.measurement-index{color:var(--lime);font-size:11px;padding-top:5px}.measurement h3{font-size:22px;letter-spacing:-.025em}.measurement article p{font-size:14px;line-height:1.6;color:#bacec2;margin-top:13px}.measure-line{height:28px;border-left:1px solid #a7c18d60;margin:13px 0 13px 7px}.measurement-note{font-size:12px;line-height:1.6;color:#bacec2;border-top:1px solid #ffffff25;padding-top:22px;margin-top:28px}.launch-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:40px;margin-top:48px}.launch-grid article{border-top:2px solid #b5db72;padding-top:23px}.launch-grid span{font-size:11px;color:#59774a;letter-spacing:.08em}.launch-grid h3{font-size:25px;margin-top:25px}.launch-grid p{font-size:15px;color:var(--muted);margin-top:18px;max-width:310px}.contact-tags{display:flex;gap:16px;flex-wrap:wrap;margin-top:28px}.contact-tags span{font-size:11px;color:#cbd6d0;border-top:1px solid #668273;padding-top:10px}.contact-action{display:flex;flex-direction:column;align-items:center;flex-shrink:0}.contact-action .contact-email{font-size:16px;margin-top:23px}.contact-action>span{font-size:11px;color:#91a79a;margin-top:10px}.footer>a:last-child{font-size:12px;color:var(--muted)}
@media(max-width:1100px){.sales-grid{gap:50px}.sales-lift h2{font-size:53px}.activation-grid{gap:50px}.method-grid{gap:25px}.analytics-layout{gap:23px}.metric-option{padding:21px 17px;gap:10px}.metric-panel{padding:26px}.geo-side{display:none}.activation-grid h2{font-size:38px}.activation-details>div{flex-wrap:wrap;gap:5px}.activation-details strong{text-align:left}.footer{gap:22px}.footer span:not(.brand-icon){font-size:11px}.footer>a{font-size:12px}.contact-inner{gap:30px}.contact h2{font-size:40px}.contact p{max-width:510px}.contact-tags{gap:12px}}
@media(max-width:760px){.method-grid{grid-template-columns:1fr;gap:28px;margin-top:35px}.method-grid article{position:relative;padding-left:40px}.method-num{position:absolute;left:0;top:27px;margin:0}.method-grid h3{font-size:23px}.method-grid p{max-width:100%;font-size:15px;margin-top:12px}.method-example{margin-top:15px}.method-bottom{display:block;margin-top:35px;padding-top:24px}.method-bottom strong{display:block;max-width:100%;font-size:16px}.method-bottom p{margin-top:12px;font-size:14px}.analytics-layout{grid-template-columns:1fr;gap:20px}.analytics-options{gap:8px}.metric-option{padding:18px;gap:14px}.metric-option strong{font-size:17px}.metric-option small{font-size:13px;margin-top:6px}.metric-panel{padding:25px 21px}.chart-top{gap:10px}.chart-label{font-size:9px}.chart-example{font-size:10px}.metric-panel h3{font-size:28px}.chart{height:180px}.chart-interpretation p{font-size:14px}.geo-row{padding:23px 20px;gap:16px;align-items:flex-start}.geo-row h3{font-size:19px}.geo-symbol{font-size:28px;line-height:1.2}.geo-row p{font-size:14px}.geo-row .beta{font-size:9px}.activation-grid{grid-template-columns:1fr;gap:30px}.activation-grid h2{font-size:36px}.activation-grid>div>p{margin-top:20px;font-size:15px}.activation-details>div{flex-wrap:nowrap;gap:15px;padding-block:17px;align-items:flex-start}.activation-details strong{font-size:13px;text-align:right;max-width:230px}.activation-details span{font-size:11px;min-width:75px}.sales-grid{grid-template-columns:1fr;gap:36px}.sales-lift h2{font-size:48px}.sales-lead{font-size:20px;margin-top:26px}.sales-text{font-size:15px}.measurement{padding:25px 23px}.measurement h3{font-size:21px}.measurement article p{font-size:14px}.launch-grid{grid-template-columns:1fr;gap:28px;margin-top:34px}.launch-grid article{padding-top:19px}.launch-grid h3{font-size:24px;margin-top:15px}.launch-grid p{max-width:100%;font-size:15px;margin-top:12px}.contact h2{font-size:36px}.contact-action{align-items:flex-start}.contact-tags{gap:13px}.contact-tags span{font-size:10px}.contact-action>span{font-size:11px}.contact-action .contact-email{font-size:17px;margin-top:25px}.footer{gap:20px}.footer>a{font-size:12px}.footer .logo{font-size:25px}.footer span:not(.brand-icon){font-size:12px}}
@media(min-width:761px){.hero{padding-top:48px;padding-bottom:60px;gap:58px}.hero-visual{padding:23px 26px 20px}.visual-top{margin-bottom:18px}.signal-card{padding:21px 24px}.signal-card .small-label{margin-bottom:13px}.signal-card h3{margin-bottom:17px;font-size:23px}.query{padding:8px 0;font-size:13px}.connector{height:35px}.audience-card{padding:21px 24px}.audience-card .small-label{margin-bottom:13px}.audience-card h3{font-size:25px;margin-bottom:16px}.audience-bottom{margin-top:17px;padding-top:13px}.visual-foot{margin-top:15px;font-size:11px}.hero .eyebrow{margin-bottom:23px}.hero h1{font-size:clamp(48px,4.55vw,65px)}.hero .lead{margin-top:22px}.hero-actions{margin-top:26px}.hero-note{margin-top:17px}}
@media(max-width:760px){.hero h1{font-size:clamp(44px,13vw,54px)}.category-tabs{flex-wrap:wrap;overflow:visible;padding-bottom:3px;gap:8px}.category-tabs button{font-size:13px;padding:10px 15px}}
/* Pharmatic v2: platform story, audience layers and measurement */
.hero-v2{grid-template-columns:1.18fr 1fr;gap:62px;position:relative;padding-block:64px}.hero-v2 h1{font-size:clamp(42px,4.05vw,58px);line-height:1.09;letter-spacing:-.048em}.hero-v2 .eyebrow{font-size:11px;letter-spacing:.09em;max-width:520px}.hero-v2 .lead{font-size:17px;max-width:570px}.hero-v2 .hero-actions{gap:22px;flex-wrap:wrap}.journey-visual{position:relative;background:var(--green);padding:26px;border-radius:24px;color:white}.journey-visual .visual-top{font-size:10px;letter-spacing:.09em;margin-bottom:23px}.journey-visual .outline-label{font-size:11px;white-space:nowrap}.corner-plus{position:absolute;right:-21px;top:-28px;font-size:77px;font-weight:400;color:var(--lime);line-height:1;text-shadow:0 0 1px var(--ink);pointer-events:none}.journey-track{display:grid;gap:10px}.journey-step{display:flex;align-items:center;gap:17px;padding:19px 20px;background:#fff;color:var(--ink);border-radius:10px}.journey-number{font-size:11px;font-weight:650;color:#6c865d;border-right:1px solid #dce5d7;padding-right:14px;align-self:stretch;display:flex;align-items:center}.journey-step h3{font-size:21px;line-height:1.2;letter-spacing:-.025em}.journey-step p{font-size:12px;line-height:1.5;color:var(--muted);margin-top:7px}.journey-arrow{margin-left:auto;font-size:26px;font-weight:400;color:#567b3e}.journey-step.repeat{background:var(--lime)}.journey-step.repeat p{color:#44652c}.journey-bottom{display:flex;justify-content:space-between;align-items:center;gap:12px;padding:20px 0 0;font-size:12px;line-height:1.5;color:#c8d9ce}.journey-bottom>span:last-child{font-size:31px;color:var(--lime)}.capability-grid b{font-weight:400;font-size:19px;color:#7f9570;margin-left:auto;margin-right:23px}.data-engine{border:1px solid var(--line);border-radius:20px;padding:34px}.source-columns{display:grid;grid-template-columns:1fr 38px 1fr 38px 1fr;align-items:start;gap:16px}.source-columns article{padding:0 6px}.source-symbol{display:block;color:#638344;font-size:29px;line-height:1;margin-bottom:23px}.source-columns h3{font-size:23px;line-height:1.2;letter-spacing:-.025em}.source-columns p{font-size:14px;color:var(--muted);line-height:1.65;margin-top:15px}.source-plus{font-size:29px;color:#769b51;align-self:center;justify-self:center;margin-top:23px}.engine-connector{display:flex;align-items:center;justify-content:center;gap:12px;margin-block:25px 15px;color:#6b9250}.engine-connector span{height:1px;background:var(--line);width:37%}.engine-connector b{font-size:25px;font-weight:400;line-height:1}.engine-core{background:var(--ink);color:white;padding:25px 27px;border-radius:12px;display:flex;justify-content:space-between;align-items:center;gap:25px}.engine-core .small-label{display:block;margin-bottom:7px;font-size:10px;color:#cad9ca}.engine-core h3{font-size:28px;color:var(--lime);letter-spacing:-.04em;white-space:nowrap}.engine-core p{font-size:13px;max-width:445px;line-height:1.8}.engine-core p span{color:var(--lime);padding-inline:4px}.engine-cross{font-size:43px;font-weight:400;color:var(--lime)}.platform-promise{display:flex;gap:60px;align-items:center;margin-top:30px}.platform-promise strong{font-size:18px;max-width:340px;line-height:1.5}.platform-promise p{font-size:15px;line-height:1.65;color:var(--muted);max-width:680px}.proof{background:var(--pale);border-block:1px solid var(--line);padding-block:48px}.proof-top{display:grid;grid-template-columns:1.15fr 2fr;gap:55px;align-items:center}.proof-title{font-size:23px;line-height:1.3;max-width:300px;letter-spacing:-.025em}.proof-title .eyebrow{font-size:10px;margin-bottom:16px}.proof-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}.proof-stats>div{border-left:1px solid #cbd8c6;padding-left:24px}.proof-stats strong{font-size:47px;font-weight:600;line-height:1.1;letter-spacing:-.04em}.proof-stats p{font-size:13px;color:var(--muted);margin-top:10px;line-height:1.4;max-width:130px}.client-line{margin-top:37px;padding-top:30px;border-top:1px solid #d4dfd0;display:grid;grid-template-columns:145px 1fr;align-items:center;gap:25px}.client-line>p{font-size:12px;color:#62755a;line-height:1.5}.client-logos{display:grid;grid-template-columns:repeat(6,1fr);align-items:center;gap:28px}.client-logos img{width:100%;height:38px;max-width:145px;object-fit:contain;filter:grayscale(1);opacity:.78}.proof-source{font-size:10px;color:#7a8774;line-height:1.6;margin-top:23px}.proof-source a{text-decoration:underline;text-underline-offset:3px}.segment-intro .section-number{font-size:10px;margin-bottom:23px;letter-spacing:.07em}.passport-category{font-size:28px!important;line-height:1.15!important}.passport-fields{width:100%;margin:26px 0 0}.passport-fields>div{padding:13px 0;border-top:1px solid #ccd9c7}.passport-fields dt{font-size:10px;text-transform:uppercase;letter-spacing:.07em;color:#687d5e}.passport-fields dd{margin:6px 0 0;font-size:13px;line-height:1.45;color:#314b2c}.segment-intro .example-label{margin-top:22px;font-size:10px}.segment-stages article{padding:22px 0}.segment-stages h4{font-size:20px}.segment-stages p{font-size:14px}.segment-stages .tags span{font-size:11px}.layers-section{background:#f1f5ed}.layers-layout{display:grid;grid-template-columns:1fr 1fr;gap:76px;align-items:center;margin-top:48px}.layers-graphic svg{width:100%;max-height:450px;display:block;font-family:Manrope,sans-serif}.layers-graphic p{font-size:11px;color:#768469;text-align:center;margin-top:14px}.layers-graphic g{transition:opacity .25s}.layer-controls{align-self:stretch;display:flex;flex-direction:column}.layer-control{display:flex;align-items:flex-start;gap:15px;padding:23px 0;border-bottom:1px solid #cbd8c3;cursor:pointer}.layer-control:first-child{border-top:1px solid #cbd8c3}.layer-control h3,.layer-control strong{display:block;font-size:21px;font-weight:650;line-height:1.3;letter-spacing:-.03em}.layer-control p,.layer-control small{display:block;font-size:14px;line-height:1.55;margin-top:9px;color:var(--muted);max-width:365px}.layer-control input{appearance:none;width:22px;height:22px;flex-shrink:0;margin:4px 0 0;border:1px solid #7b9b63;border-radius:4px;cursor:pointer;display:grid;place-content:center;background:white}.layer-control input:checked{background:var(--green);border-color:var(--green)}.layer-control input:checked:after{content:'✓';color:var(--lime);font-size:15px}.layer-control input:focus-visible{outline:3px solid #91bc66;outline-offset:4px}.layer-check{width:22px;height:22px;display:grid;place-content:center;color:white;background:var(--green);border-radius:4px;margin-top:4px;flex-shrink:0;font-size:14px}.layer-base{font-size:11px;color:#6b8260;margin:4px 0 0 auto}.layer-add{margin-left:auto;font-size:25px;line-height:1;color:#6e8e57;padding-top:3px}.layer-summary{background:#e4edda;padding:23px 25px;margin-top:26px;border-radius:12px}.layer-summary .small-label{display:block;font-size:10px;margin-bottom:11px}.layer-summary strong{font-size:17px;line-height:1.45;display:block;font-weight:650}.layer-summary p{font-size:12px;color:#67765d;line-height:1.6;margin-top:12px}.ai-agent{display:grid;grid-template-columns:1fr 1.07fr;background:var(--green);color:white;border-radius:20px;margin-top:48px;overflow:hidden}.ai-copy{padding:38px;position:relative}.ai-copy .eyebrow{color:#bdd5bd;font-size:10px;margin-bottom:20px}.ai-copy h3{font-size:34px;line-height:1.2;letter-spacing:-.04em}.ai-copy>p{font-size:15px;line-height:1.7;color:#c4d7cb;margin-top:22px}.ai-copy .ai-benefit{font-size:13px;max-width:350px;color:var(--lime);margin-top:18px}.ai-big-arrow{position:absolute;right:31px;bottom:19px;font-size:62px;font-weight:400;line-height:1;color:#ffffff18}.ai-scenario{padding:36px 34px;background:#ffffff07;border-left:1px solid #ffffff25}.ai-table-head{display:flex;justify-content:space-between;gap:12px;font-size:9px;letter-spacing:.05em;color:#b6cfc0;border-bottom:1px solid #ffffff30;padding-bottom:20px}.ai-table-head span:last-child{letter-spacing:0;white-space:nowrap}.region-row{display:grid;grid-template-columns:1fr 1.4fr;gap:8px;padding:21px 0;border-bottom:1px solid #ffffff25;align-items:center}.region-row>span:first-child{font-size:13px}.region-row strong{font-size:14px;color:var(--lime);font-weight:550;text-align:right}.region-row>span:last-child{grid-column:2;font-size:11px;color:#b2cdbc;text-align:right}.ai-loop{display:flex;justify-content:space-between;gap:7px;margin-top:27px;font-size:11px}.ai-loop b{font-weight:400;color:var(--lime)}.ai-scenario>p{font-size:11px;color:#aac9b5;line-height:1.6;margin-top:18px}.formats-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:34px}.formats-grid article{position:relative;border-top:1px solid #bfceb4;padding:27px 0}.formats-grid .small-label{display:block;font-size:10px;margin-bottom:25px;letter-spacing:.13em}.formats-grid h3{font-size:26px;margin-bottom:16px}.formats-grid p{font-size:15px;color:var(--muted);line-height:1.65;max-width:320px}.format-icon{position:absolute;right:8px;top:17px;font-size:38px;line-height:1;color:#6e865a}.creative-bar{background:var(--lime);border-radius:12px;display:flex;gap:26px;padding:26px 30px;align-items:center;margin-top:13px}.creative-plus{font-size:54px;font-weight:400;line-height:1}.creative-bar h3{font-size:25px;letter-spacing:-.03em}.creative-bar p{font-size:14px;line-height:1.6;color:#456034;margin-top:10px}.creative-end{margin-left:auto;font-size:45px;font-weight:400;line-height:1}.ctv-note{display:grid;grid-template-columns:1fr 2fr;gap:30px;margin-top:28px;align-items:baseline}.ctv-note strong{font-size:16px}.ctv-note p{font-size:13px;color:var(--muted);line-height:1.6}.results-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}.results-grid article{padding:28px;border:1px solid var(--line);border-radius:15px;display:flex;flex-direction:column;position:relative;overflow:hidden;min-height:266px}.result-number{font-size:10px;letter-spacing:.11em;color:#768a69;margin-bottom:23px}.results-grid h3{font-size:23px;line-height:1.2;letter-spacing:-.03em;max-width:270px}.results-grid p{font-size:14px;line-height:1.65;color:var(--muted);margin:16px 0 24px}.result-tags{display:flex;flex-wrap:wrap;gap:6px;margin-top:auto}.result-tags span{font-size:10px;border-top:1px solid #cad8c3;padding-top:7px;margin-right:7px}.results-grid .attention-card{background:var(--green);border-color:var(--green);color:white}.attention-card .result-number{color:var(--lime)}.attention-card p{color:#c8d9ce}.attention-card .result-tags span{border-color:#68846e}.attention-plus{font-size:55px;color:#ffffff0b;position:absolute;right:18px;top:6px;font-weight:400}.result-link{font-size:12px;font-weight:650;margin-top:auto;display:flex;gap:20px;align-items:center}.result-link span{color:#5b803d;font-size:20px}.offline-proof{border:1px solid #ffffff30;border-radius:20px;padding:29px 33px;background:#ffffff07}.offline-stat{font-size:106px;font-weight:550;line-height:1.05;letter-spacing:-.055em;color:var(--lime)}.offline-stat span{font-size:60px}.offline-proof h3{font-size:27px;line-height:1.2;margin-top:17px;letter-spacing:-.025em}.offline-proof>p{font-size:14px;line-height:1.65;color:#bdd2c5;margin-top:19px;max-width:360px}.ofd-path{display:grid;grid-template-columns:1fr 20px 1fr;align-items:center;gap:13px;font-size:12px;margin-block:25px;padding-block:23px;border-block:1px solid #ffffff25;text-align:center}.ofd-path>b{font-weight:400;color:var(--lime);font-size:20px}.ofd-path>b:nth-of-type(2){grid-column:1/-1;line-height:.8}.ofd-path strong{grid-column:1/-1;color:var(--lime);font-size:14px;font-weight:550}.offline-source{display:block;font-size:10px;line-height:1.6;color:#b5cdbc;text-decoration:underline;text-underline-offset:3px}.sales-grid{gap:90px}.sales-boundaries{display:grid;grid-template-columns:1.1fr 1fr;gap:70px;margin-top:50px;padding-top:28px;border-top:1px solid #ffffff25}.sales-boundaries p{font-size:12px;line-height:1.7;color:#bad0c2}.sales-boundaries strong{color:#e1eee5;font-weight:550}.sales-lift{position:relative}.sales-lift+.contact{border-top:1px solid #ffffff12}.contact-tags span{font-size:11px}
@media(max-width:1100px){.hero-v2{gap:38px;grid-template-columns:1.12fr 1fr}.hero-v2 h1{font-size:45px}.hero-v2 .lead{font-size:16px}.journey-visual{padding:23px}.journey-step{padding:18px 15px;gap:12px}.journey-step h3{font-size:18px}.journey-step p{font-size:11px}.journey-arrow{font-size:23px}.source-columns{gap:10px;grid-template-columns:1fr 23px 1fr 23px 1fr}.source-columns h3{font-size:21px}.source-columns p{font-size:13px}.data-engine{padding:28px}.engine-core{gap:20px}.engine-core h3{font-size:25px}.engine-core p{font-size:12px}.proof-top{gap:30px}.proof-stats{gap:20px}.proof-stats>div{padding-left:20px}.proof-stats strong{font-size:43px}.client-logos{gap:20px}.client-line{grid-template-columns:115px 1fr;gap:20px}.layers-layout{gap:45px}.ai-copy{padding:30px}.ai-copy h3{font-size:29px}.ai-scenario{padding:30px}.results-grid article{padding:24px}.results-grid h3{font-size:21px}.sales-grid{gap:50px}.sales-boundaries{gap:40px}}
@media(max-width:760px){.hero-v2{grid-template-columns:1fr;gap:38px;padding-block:42px}.hero-v2 .eyebrow{font-size:10px;letter-spacing:.06em;max-width:310px}.hero-v2 h1{font-size:clamp(34px,9vw,48px);line-height:1.13}.hero-v2 h1 br{display:none}.hero-v2 h1>span{display:block;margin-top:6px}.hero-v2 .lead{font-size:16px}.hero-v2 .hero-actions{gap:18px;margin-top:26px}.journey-visual{padding:22px;margin-inline:0;width:100%;max-width:520px;justify-self:center}.journey-visual .visual-top{font-size:9px;margin-bottom:19px;gap:10px}.journey-visual .outline-label{font-size:10px;padding-inline:8px}.corner-plus{font-size:64px;top:-25px;right:-11px}.journey-step{padding:17px 14px;gap:11px}.journey-number{padding-right:11px;font-size:10px}.journey-step h3{font-size:18px}.journey-step p{font-size:11px;line-height:1.45}.journey-arrow{font-size:23px}.journey-bottom{font-size:11px;padding-top:18px}.capability-grid b{display:none}.capability-grid strong{font-size:12px}.data-engine{padding:25px 22px}.source-columns{grid-template-columns:1fr;gap:18px}.source-columns article{padding:0}.source-columns h3{font-size:24px}.source-symbol{float:right;font-size:29px;margin:2px 0 0 15px}.source-columns p{font-size:14px;margin-top:11px}.source-plus{font-size:27px;margin:0;justify-self:start}.engine-connector{margin-block:23px 16px}.engine-core{padding:23px 20px;display:block;position:relative}.engine-core h3{font-size:26px}.engine-core p{font-size:12px;margin-top:17px;max-width:240px}.engine-cross{position:absolute;right:14px;top:12px;font-size:37px}.platform-promise{display:block;margin-top:25px}.platform-promise strong{font-size:18px;display:block;max-width:100%}.platform-promise p{font-size:14px;margin-top:13px}.proof{padding-block:35px}.proof-top{grid-template-columns:1fr;gap:27px}.proof-title{max-width:100%;font-size:23px}.proof-title .eyebrow{margin-bottom:12px}.proof-stats{gap:12px}.proof-stats>div{padding-left:12px}.proof-stats>div:first-child{padding-left:0;border:0}.proof-stats strong{font-size:35px}.proof-stats p{font-size:11px;line-height:1.5;margin-top:9px}.client-line{display:block;margin-top:26px;padding-top:23px}.client-line>p{font-size:11px;margin-bottom:21px}.client-logos{grid-template-columns:repeat(3,1fr);gap:26px 19px}.client-logos img{height:32px}.proof-source{font-size:10px;margin-top:22px}.passport-category{font-size:27px!important}.passport-fields{margin-top:20px}.passport-fields>div{padding-block:12px}.passport-fields dd{font-size:13px}.segment-stages article{padding-block:24px}.segment-stages .tags span{font-size:11px}.layers-layout{grid-template-columns:1fr;gap:28px;margin-top:28px}.layers-graphic{max-width:410px;margin:auto;width:100%}.layers-graphic svg{max-height:380px}.layers-graphic p{font-size:10px}.layer-control{padding-block:22px;gap:13px}.layer-control h3,.layer-control strong{font-size:20px}.layer-control p,.layer-control small{font-size:14px}.layer-summary{padding:23px 22px}.layer-summary strong{font-size:17px}.ai-agent{grid-template-columns:1fr;margin-top:33px}.ai-copy{padding:29px 25px}.ai-copy h3{font-size:30px}.ai-copy>p{font-size:15px}.ai-copy .ai-benefit{font-size:13px;padding-right:20px}.ai-scenario{border-left:0;border-top:1px solid #ffffff25;padding:27px 25px}.ai-table-head{font-size:9px}.region-row{padding-block:18px;grid-template-columns:1fr 1.6fr}.region-row strong{font-size:13px}.region-row>span:last-child{font-size:11px}.ai-loop{font-size:10px;gap:5px}.formats-grid{grid-template-columns:1fr;gap:17px}.formats-grid article{padding-block:24px 16px}.formats-grid .small-label{margin-bottom:18px}.formats-grid h3{font-size:27px}.formats-grid p{max-width:100%;font-size:15px}.format-icon{font-size:36px;right:5px;top:20px}.creative-bar{padding:24px 22px;gap:17px;align-items:flex-start;margin-top:23px}.creative-plus{font-size:36px}.creative-bar h3{font-size:23px;line-height:1.25}.creative-bar p{font-size:13px}.creative-end{display:none}.ctv-note{grid-template-columns:1fr;gap:11px;margin-top:26px}.ctv-note strong{font-size:16px}.ctv-note p{font-size:13px}.results-grid{grid-template-columns:1fr;gap:13px}.results-grid article{min-height:0;padding:25px}.result-number{margin-bottom:18px}.results-grid h3{font-size:25px;max-width:100%}.results-grid p{font-size:15px;margin-block:15px 23px}.result-tags span{font-size:11px}.offline-proof{padding:27px 25px}.offline-stat{font-size:96px}.offline-stat span{font-size:53px}.offline-proof h3{font-size:26px}.offline-proof>p{font-size:14px}.offline-source{font-size:10px}.ofd-path{font-size:11px;gap:12px}.ofd-path strong{font-size:13px}.sales-boundaries{grid-template-columns:1fr;gap:20px;margin-top:32px;padding-top:24px}.sales-boundaries p{font-size:12px}.sales-grid{gap:35px}.sales-lift h2{font-size:45px}.sales-lead{font-size:20px}.contact h2{font-size:36px}.contact-tags{gap:13px}.contact-tags span{font-size:10px}}
@media(prefers-reduced-motion:reduce){.layers-graphic g{transition:none}}
.case-strip{display:grid;grid-template-columns:1.6fr 1fr auto;align-items:center;gap:38px;border-top:1px solid #ffffff25;margin-top:50px;padding-top:35px}.case-strip .small-label{display:block;font-size:9px;color:#b6d0bb;letter-spacing:.05em;margin-bottom:14px}.case-strip h3{font-size:22px;line-height:1.3;letter-spacing:-.025em}.case-number{font-size:56px;font-weight:550;letter-spacing:-.04em;line-height:1;color:var(--lime)}.case-number>span{font-size:35px}.case-number p{font-size:10px;color:#bed3c6;letter-spacing:0;font-weight:400;line-height:1.5;margin-top:12px}.case-strip>a{font-size:12px;display:flex;gap:20px;align-items:center;border-bottom:1px solid #93b390;padding-block:8px}.case-strip>a span{color:var(--lime);font-size:22px}.sales-boundaries{margin-top:33px}.case-strip+.sales-boundaries{border-top:0;padding-top:0}
@media(max-width:760px){.case-strip{grid-template-columns:1fr 1fr;gap:26px;margin-top:35px;padding-top:29px}.case-strip>div:first-child{grid-column:1/-1}.case-strip h3{font-size:23px}.case-number{font-size:54px}.case-number p{font-size:10px}.case-strip>a{justify-self:end;font-size:12px;gap:15px}.case-strip .small-label{font-size:9px}}
.passport-source-links a{display:block;font-size:12px;text-decoration:underline;text-underline-offset:3px;margin-bottom:7px;color:#315432;line-height:1.4}.passport-source-links small{display:block;font-size:10px;color:#77896c;line-height:1.4;margin-top:8px}

/* Pharmatic v3: focused platform story and consistent interaction states. */
.capability-grid{grid-template-columns:repeat(3,1fr)}
.hero-v2 h1>span{display:block}
.engine-core h3{font-size:clamp(24px,2.35vw,31px)}
.engine-core p{max-width:390px}
.client-logos{grid-template-columns:repeat(5,minmax(0,1fr));gap:18px}
.client-logo{height:76px;display:flex;align-items:center;justify-content:center;padding:13px 11px;border-radius:10px}
.client-logos img{height:40px;max-width:160px;filter:none;opacity:1}
.client-logo-dark{background:var(--green)}
.client-logo-dark img{height:48px}
.client-logos .client-logo:last-child img{max-width:90px;height:48px}
.passport-measures{grid-column:1/-1;border-top:1px solid var(--line);padding:27px 36px;background:#f7faf3}
.passport-measures dl{display:grid;grid-template-columns:1fr .8fr 1.35fr;gap:25px;margin:0}
.passport-measures dt{font-size:12px;line-height:1.5;color:#617858;margin-bottom:11px}
.passport-measures dd{font-size:28px;font-weight:600;letter-spacing:-.025em;margin:0;color:var(--green)}
.passport-measures dd.passport-activity{font-size:15px;font-weight:500;line-height:1.55;letter-spacing:0}
.passport-measures>p{font-size:12px;line-height:1.6;color:#687a61;margin-top:20px;max-width:850px}
.creative-bar{background:transparent;border:1px solid var(--line);padding:20px 24px;gap:20px;margin-top:20px}
.creative-bar h3{font-size:19px}
.creative-bar p{font-size:14px;margin-top:6px;color:var(--muted)}
.creative-plus{font-size:30px;color:var(--green)}
.creative-end{font-size:25px}
.results-grid article{background:white;transition:background-color .2s ease,border-color .2s ease,color .2s ease;outline:none}
.results-grid article p,.results-grid article .result-number,.result-tags span,.result-link span{transition:color .2s ease,border-color .2s ease}
.results-grid article:focus-visible{outline:3px solid #89b644;outline-offset:4px}
.results-grid article:is(:focus-visible,:has(:focus-visible)),.results-grid article.is-scroll-active{background:var(--green);border-color:var(--green);color:white}
.results-grid article:is(:focus-visible,:has(:focus-visible)) p,.results-grid article.is-scroll-active p{color:#d6e4dc}
.results-grid article:is(:focus-visible,:has(:focus-visible)) .result-number,.results-grid article.is-scroll-active .result-number,.results-grid article:is(:focus-visible,:has(:focus-visible)) .result-link span,.results-grid article.is-scroll-active .result-link span{color:var(--lime)}
.results-grid article:is(:focus-visible,:has(:focus-visible)) .result-tags span,.results-grid article.is-scroll-active .result-tags span{border-color:#779781}
@media(min-width:761px) and (hover:hover) and (pointer:fine){.results-grid article:hover{background:var(--green);border-color:var(--green);color:white}.results-grid article:hover p{color:#d6e4dc}.results-grid article:hover .result-number,.results-grid article:hover .result-link span{color:var(--lime)}.results-grid article:hover .result-tags span{border-color:#779781}}
.audience-portrait{background:#f0f5eb;border-top:1px solid var(--line)}
.audience-portrait-grid{display:grid;grid-template-columns:1.05fr 1fr;gap:90px;align-items:center}
.audience-portrait h2{font-size:56px;line-height:1.08}
.audience-portrait h2 span{color:var(--green)}
.audience-portrait-lead{font-size:21px;line-height:1.5;margin-top:27px;max-width:520px}
.audience-portrait-copy>p:not(.audience-portrait-lead){font-size:16px;line-height:1.65;color:var(--muted);margin-top:19px;max-width:515px}
.audience-portrait .button{margin-top:28px}
.audience-portrait .button.secondary{background:var(--green);color:white}
.portrait-model{background:white;padding:34px;border:1px solid var(--line);border-radius:var(--radius)}
.portrait-model>.small-label{font-size:11px;color:var(--muted);display:block;margin-bottom:23px}
.portrait-sources{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.portrait-sources article{border:1px solid var(--line);border-radius:10px;padding:21px 16px;background:#f3f7ed}
.portrait-sources article:first-child{background:var(--green);color:white;border-color:var(--green)}
.portrait-sources article>span{font-size:10px;letter-spacing:.03em;color:#708265}
.portrait-sources article:first-child>span{color:var(--lime)}
.portrait-sources h3{font-size:22px;letter-spacing:-.025em;line-height:1.25;margin-top:13px}
.portrait-merge{display:flex;flex-direction:column;align-items:center;gap:10px;padding-block:17px;font-size:14px}
.portrait-merge>span{font-size:23px;color:#719151}
.portrait-uses{margin:0;padding:0;list-style:none}
.portrait-uses li{padding:15px 0;border-top:1px solid var(--line);font-size:17px;display:flex;align-items:center;gap:18px}
.portrait-uses li>span{color:#7a916a;font-size:11px}
.portrait-note{font-size:12px;line-height:1.6;color:var(--muted);margin-top:22px}
.site-footer{background:white;padding-block:56px 26px}
.footer-top{display:grid;grid-template-columns:1.3fr .8fr 1fr 1.1fr;gap:38px}
.footer-brand>.logo{font-size:27px;display:inline-flex}
.footer-brand>p{font-size:14px;line-height:1.6;color:var(--muted);margin-top:21px}
.group-link{display:inline-block;font-size:13px;margin-top:22px;color:var(--green)}
.footer-column{display:flex;flex-direction:column;align-items:flex-start;gap:12px}
.footer-column h3{font-size:14px;margin-bottom:10px}
.footer-column>a{font-size:13px;line-height:1.5;color:#596b60}
.footer-column a:hover,.footer-column a:focus-visible,.footer-bottom a:hover{color:var(--green);text-decoration:underline;text-underline-offset:4px}
.footer-contact p{font-size:13px;line-height:1.6;color:var(--muted);margin-block:5px 8px}
.footer-contact>a:first-of-type{font-size:16px;color:var(--ink)}
.footer-bottom{border-top:1px solid var(--line);padding-top:24px;margin-top:45px;display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap;font-size:11px;color:#778479}
@media(max-width:1000px){.engine-core{flex-wrap:wrap}.engine-core p{max-width:340px}.client-logos{gap:9px}.client-logo{padding-inline:7px}.audience-portrait-grid{gap:40px}.audience-portrait h2{font-size:46px}.portrait-model{padding:25px}.portrait-sources h3{font-size:19px}.footer-top{grid-template-columns:1fr 1fr;gap:38px 50px}}
@media(max-width:760px){.capability-grid{grid-template-columns:1fr;gap:0}.capability-grid>div{padding:16px 0;border-top:1px solid var(--line)}.capability-grid>div:first-child{border-top:0}.capability-grid strong{font-size:15px}.capability-grid b{display:block;margin-right:3px}.engine-core h3{font-size:27px;white-space:normal}.engine-core p{max-width:100%;padding-right:0;font-size:14px}.engine-cross{display:none}.client-logos{grid-template-columns:repeat(2,minmax(0,1fr));gap:13px}.client-logo{height:66px;padding:12px}.client-logos img{max-width:145px;height:36px}.client-logo-dark img{height:43px}.client-logos .client-logo:last-child{grid-column:1/-1}.client-logos .client-logo:last-child img{height:42px;max-width:85px}.passport-measures{padding:24px}.passport-measures dl{grid-template-columns:1fr 1fr;gap:23px 17px}.passport-measures dl>div:last-child{grid-column:1/-1}.passport-measures dd{font-size:25px}.passport-measures dt{font-size:12px}.passport-measures>p{font-size:12px}.creative-bar{padding:21px;gap:14px}.creative-bar h3{font-size:18px}.creative-bar p{font-size:14px}.creative-plus{font-size:27px}.audience-portrait-grid{grid-template-columns:1fr;gap:35px}.audience-portrait h2{font-size:43px}.audience-portrait-lead{font-size:20px}.portrait-model{padding:26px 23px}.portrait-sources article{padding:17px 12px}.portrait-sources article>span{font-size:10px}.portrait-sources h3{font-size:19px}.portrait-uses li{font-size:16px}.site-footer{padding-block:40px 26px}.footer-top{grid-template-columns:1fr 1fr;gap:32px 23px}.footer-brand,.footer-contact{grid-column:1/-1}.footer-brand>.logo{font-size:27px}.footer-column>a,.footer-contact p{font-size:14px}.footer-bottom{gap:16px;margin-top:32px;font-size:12px;align-items:flex-start;flex-direction:column}.contact .eyebrow{font-size:11px;line-height:1.5;max-width:300px}}
@media(prefers-reduced-motion:reduce){.results-grid article,.results-grid article p,.results-grid article .result-number,.result-tags span,.result-link span{transition:none}}

/* Topic architecture: shared styles for server-rendered SEO pages and home hub. */
.seo-nav{min-height:88px;display:flex;align-items:center;gap:22px}.seo-nav .logo{flex:0 0 auto}.seo-nav nav{display:flex;align-items:center;justify-content:center;gap:19px;flex:1}.seo-nav nav a{font-size:12px;font-weight:700;white-space:nowrap}.seo-nav nav a:hover,.seo-nav nav a[aria-current=page]{color:#438020}.seo-nav .nav-cta{font-size:12px;gap:0;white-space:nowrap}.seo-mobile-menu{display:none}.breadcrumbs{padding-block:22px;color:#708075;font-size:12px}.breadcrumbs ol{display:flex;flex-wrap:wrap;gap:10px;list-style:none;margin:0;padding:0}.breadcrumbs li+li:before{content:"/";margin-right:10px;color:#9baaa0}.breadcrumbs a:hover{text-decoration:underline}.seo-hero{background:#eff5eb;border-block:1px solid #dce9d8;padding:62px 0 70px}.seo-hero .eyebrow{color:#4e7652;margin-bottom:18px}.seo-hero h1{font-size:clamp(40px,4.8vw,66px);max-width:980px}.seo-hero p{font-size:19px;line-height:1.65;color:#4c6354;max-width:800px;margin-top:24px}.seo-hero-actions{display:flex;align-items:center;gap:25px;margin-top:30px}.seo-hero-actions>a:last-child{font-size:14px;font-weight:700;border-bottom:1px solid #9cb99a;padding-block:8px}.seo-layout{display:grid;grid-template-columns:minmax(0,1fr) 280px;gap:84px;padding-top:74px;padding-bottom:95px}.seo-article{min-width:0}.seo-article>section{margin-bottom:54px}.seo-article h2{font-size:clamp(29px,2.6vw,37px);margin-bottom:19px}.seo-article p{font-size:17px;line-height:1.82;color:#45594c}.seo-article a:not(.button){color:#1d6839;text-decoration:underline;text-underline-offset:3px}.seo-answer{background:#173f35;border-radius:18px;padding:32px 37px}.seo-answer>span{display:block;font-size:11px;color:var(--lime);font-weight:800;letter-spacing:.12em;text-transform:uppercase;margin-bottom:16px}.seo-answer p{color:white;font-size:18px;line-height:1.75}.seo-process ol{margin:0;padding:0;list-style:none;display:grid;grid-template-columns:repeat(2,1fr);gap:10px}.seo-process li{border:1px solid var(--line);border-radius:10px;padding:20px;background:#f9fbf7;font-size:15px;line-height:1.5;font-weight:650}.seo-process li span{display:block;color:#638f49;font-size:11px;letter-spacing:.08em;margin-bottom:12px}.seo-section{border-top:1px solid var(--line);padding-top:31px}.seo-limit{padding:28px 32px;border-left:4px solid #95b967;background:#f3f7ee;border-radius:0 12px 12px 0}.seo-limit h2{font-size:25px}.seo-limit p{font-size:15px}.seo-faq details{border-bottom:1px solid var(--line);padding:16px 0}.seo-faq summary{cursor:pointer;font-size:17px;font-weight:700;list-style:none;display:flex;justify-content:space-between;gap:20px}.seo-faq summary:after{content:"+";font-size:24px;color:#4f7c42;font-weight:400;line-height:1}.seo-faq details[open] summary:after{content:"−"}.seo-faq details p{font-size:15px;margin-top:13px}.seo-byline{border-top:1px solid var(--line);padding-top:23px;color:#66776b;font-size:12px;line-height:1.7}.seo-byline strong{display:block;color:var(--ink);font-size:13px}.seo-byline span{display:block;margin-block:5px}.seo-byline a{font-size:12px}.seo-side-inner{position:sticky;top:118px;border:1px solid var(--line);border-radius:14px;padding:22px;background:white}.seo-side-inner>span{display:block;color:#557c50;font-size:11px;text-transform:uppercase;letter-spacing:.09em;font-weight:800;margin-bottom:12px}.seo-side-inner>a,.seo-related a,.seo-footer-top nav>a,.seo-discover-grid a{display:flex;align-items:center;justify-content:space-between;gap:15px;border-top:1px solid var(--line);padding:13px 0;font-size:13px;font-weight:650;line-height:1.4}.seo-side-inner>a b,.seo-related a b,.seo-footer-top nav>a b{color:#599545;font-size:17px}.seo-side-inner>a:hover,.seo-related a:hover,.seo-discover-grid a:hover{color:#407a3c}.seo-related{background:#f4f7f2;padding:68px 0}.seo-related h2{margin-bottom:22px}.seo-related .container>div{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));column-gap:32px}.seo-related a{font-size:16px}.seo-cta{background:#173f35;color:white;padding:70px 0}.seo-cta .container{display:flex;justify-content:space-between;align-items:center;gap:30px}.seo-cta h2{font-size:42px}.seo-cta p{max-width:660px;color:#d7e5d8;margin-top:15px;font-size:17px;line-height:1.65}.seo-cta .eyebrow{color:var(--lime);margin-bottom:12px}.seo-footer-top{display:grid;grid-template-columns:220px 1fr 1fr;gap:35px;align-items:start}.seo-footer-top p{font-size:14px;color:var(--muted);max-width:280px}.seo-footer-top nav{display:grid;grid-template-columns:1fr 1fr;column-gap:18px}.seo-footer-top nav>a{font-size:12px}.seo-discover{background:#f4f7f2;border-top:1px solid var(--line)}.seo-discover .section-heading{align-items:end}.seo-discover-grid{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:12px}.seo-discover-grid a{min-height:120px;padding:20px;align-items:flex-start;flex-direction:column;justify-content:space-between;background:white;border:1px solid var(--line);border-radius:10px;font-size:15px}.seo-discover-grid a span{font-size:11px;color:#71925e}.seo-discover-grid a b{align-self:flex-end;color:#5c8d40;font-size:22px}.home-topic-link{display:inline-flex;margin-top:18px;color:#25623d;font-weight:750;font-size:13px;border-bottom:1px solid #95b99b;padding-bottom:4px}
@media(max-width:1180px){.seo-nav nav{gap:11px}.seo-nav nav a{font-size:11px}.seo-nav .nav-cta{display:none}.seo-discover-grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media(max-width:850px){.seo-nav{min-height:70px}.seo-nav nav{display:none}.seo-nav .language-switch{margin-left:auto}.seo-mobile-menu{display:block;border-top:1px solid var(--line);padding:0 20px}.seo-mobile-menu summary{list-style:none;padding:10px 0;font-size:13px;font-weight:700;cursor:pointer}.seo-mobile-menu summary:after{content:"⌄";float:right}.seo-mobile-menu nav{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:2px 15px;padding:3px 0 18px}.seo-mobile-menu nav>a{font-size:12px;padding:7px 0}.seo-layout{grid-template-columns:1fr;gap:0;padding-top:44px}.seo-side{display:none}.seo-footer-top{grid-template-columns:1fr 1fr}.seo-footer-top nav{grid-column:1/-1}}
@media(max-width:600px){.seo-hero{padding:42px 0 49px}.seo-hero h1{font-size:38px}.seo-hero p{font-size:16px}.seo-hero-actions{gap:18px;flex-wrap:wrap}.seo-article>section{margin-bottom:42px}.seo-answer{padding:24px 21px}.seo-answer p{font-size:16px}.seo-article p{font-size:15px;line-height:1.75}.seo-process ol{grid-template-columns:1fr}.seo-section{padding-top:25px}.seo-article h2{font-size:29px}.seo-related .container>div{grid-template-columns:1fr}.seo-cta .container{display:block}.seo-cta h2{font-size:36px}.seo-cta p{font-size:15px}.seo-cta .button{margin-top:25px}.seo-footer-top{grid-template-columns:1fr}.seo-footer-top nav{grid-column:auto}.seo-discover-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.seo-discover-grid a{font-size:13px;min-height:112px;padding:15px}}
@media(max-width:390px){.seo-discover-grid{grid-template-columns:1fr}.seo-mobile-menu nav{grid-template-columns:1fr}.seo-hero h1{font-size:34px}}
.home-mobile-menu{display:none;border-top:1px solid var(--line);padding:0 20px}.home-mobile-menu summary{cursor:pointer;list-style:none;font-size:13px;font-weight:700;padding:10px 0}.home-mobile-menu summary:after{content:"⌄";float:right}.home-mobile-menu nav{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:2px 15px;padding-bottom:18px}.home-mobile-menu nav a{font-size:12px;padding:7px 0}
@media(max-width:760px){.home-mobile-menu{display:block}}
@media(max-width:390px){.home-mobile-menu nav{grid-template-columns:1fr}}
@media(max-width:1180px){.header .nav>nav{gap:13px}.header .nav>nav a{font-size:12px}}
@media(max-width:930px){.header .nav>nav{display:none}.home-mobile-menu{display:block}}
.case-facts{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;margin:0 0 40px}.case-facts>div{background:#f1f6ee;border:1px solid #dce8d7;border-radius:11px;padding:19px 21px}.case-facts dt{font-size:11px;text-transform:uppercase;letter-spacing:.07em;color:#67846a;font-weight:750;margin-bottom:9px}.case-facts dd{font-size:15px;line-height:1.5;font-weight:650;margin:0;color:var(--ink)}.case-catalog-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}.case-catalog-grid>a{display:flex;flex-direction:column;position:relative;min-height:220px;padding:25px;border:1px solid var(--line);border-radius:13px;background:#f8fbf5;text-decoration:none!important;color:var(--ink)!important}.case-catalog-grid>a:hover{background:#ebf5e6;border-color:#a8ca97}.case-catalog-grid>a>span{font-size:10px;letter-spacing:.08em;color:#5b8157;font-weight:800;margin-bottom:16px}.case-catalog-grid h3{font-size:21px;line-height:1.25;letter-spacing:-.025em}.case-catalog-grid p{font-size:13px;line-height:1.5;color:#5a6c5e;margin-top:15px}.case-catalog-grid b{align-self:flex-end;margin-top:auto;color:#538344;font-size:20px}
@media(max-width:600px){.case-facts,.case-catalog-grid{grid-template-columns:1fr}.case-catalog-grid>a{min-height:190px}}

.logo .brand-wordmark{display:block;width:182px;height:35px;max-width:none}.footer-brand>.logo .brand-wordmark{width:182px;height:35px}@media(max-width:760px){.nav .logo .brand-wordmark{width:158px;height:auto}}

@media(max-width:360px){
  .nav{gap:8px}.nav .logo .brand-wordmark{width:140px}.nav-cta{gap:9px;font-size:11px;padding:10px}
  .proof-stats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:7px}.proof-stats>div{min-width:0;padding-left:9px}.proof-stats strong{font-size:30px}.proof-stats p{font-size:10px;overflow-wrap:anywhere}
  .passport-category{font-size:23px!important}.passport-measures dl{grid-template-columns:1fr}.passport-measures dl>div:last-child{grid-column:auto}
  .audience-portrait h2{font-size:34px}.audience-portrait-grid>div{min-width:0}.portrait-sources{grid-template-columns:1fr}
  .corner-plus{right:-4px}
}

.portrait-sources{position:relative}.portrait-plus{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);display:grid;place-items:center;width:26px;height:26px;border-radius:50%;background:var(--lime);color:var(--green);font-size:22px;line-height:1}.portrait-merge strong{text-align:center}.portrait-uses li{line-height:1.45}.portrait-uses li>span{flex-shrink:0}
@media(max-width:360px){.portrait-plus{top:50%}.audience-portrait .button{padding-inline:16px;font-size:13px;gap:15px}}
.nav-actions{display:flex;align-items:center;gap:12px}.language-switch{display:flex;align-items:center;padding:3px;border:1px solid var(--line);border-radius:8px;background:white}.language-switch a{display:grid;place-items:center;min-width:34px;height:32px;border-radius:5px;font-size:11px;font-weight:750;letter-spacing:.04em;color:var(--muted)}.language-switch a.active{background:var(--green);color:white}.language-switch a:hover:not(.active){background:var(--pale);color:var(--ink)}
@media(max-width:760px){.nav-actions{gap:7px}.language-switch{padding:2px}.language-switch a{min-width:28px;height:28px;font-size:10px}}
@media(max-width:420px){.nav-cta{display:none}.nav .logo .brand-wordmark{width:145px}.language-switch a{min-width:31px}}

/* Feedback round: stronger hero, transparent segment profiles and lead capture. */
.hero-v2{position:relative}
.journey-visual{isolation:isolate;overflow:hidden}
.journey-visual::after{content:"";position:absolute;inset:auto -18% -45% 34%;height:180px;border-radius:50%;background:radial-gradient(ellipse,rgba(204,255,95,.25),transparent 67%);filter:blur(7px);z-index:-1}
.journey-visual .visual-top{align-items:flex-start;gap:16px}
.journey-visual .visual-top h2{max-width:290px;color:#f1f7ef;font-size:15px;line-height:1.25;letter-spacing:-.025em;font-weight:650}
.hero-floating-plus{position:absolute;display:grid;place-items:center;border:1px solid #a6c67d;border-radius:50%;width:26px;height:26px;color:#5f8d3e;font-size:22px;line-height:1;background:#f7fbf1;z-index:1;pointer-events:none}
.hero-floating-plus-one{left:50%;top:46%;animation:pharmatic-drift 7s ease-in-out infinite}
.hero-floating-plus-two{right:9%;bottom:12%;width:20px;height:20px;font-size:18px;animation:pharmatic-drift 9s ease-in-out -3s infinite reverse}
@keyframes pharmatic-drift{0%,100%{transform:translate3d(0,0,0) rotate(0deg)}50%{transform:translate3d(8px,-13px,0) rotate(14deg)}}
.proof-stats{grid-template-columns:repeat(4,minmax(0,1fr))}
.proof-stats>div{min-width:0}
.proof-stats strong{font-size:clamp(34px,3.6vw,54px)}
.proof-stats p{overflow-wrap:anywhere}
.passport-measures dl{grid-template-columns:repeat(4,minmax(0,1fr));gap:25px}
.passport-measures dl>div:last-child{grid-column:1/-1}
.passport-measures dd{font-size:clamp(20px,2.1vw,28px);overflow-wrap:anywhere}
.passport-measures dd.passport-activity{font-size:15px}
.passport-source-links{grid-column:1/-1}
.passport-source-links dd{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px 18px}
.passport-source-links a{margin:0!important}
.passport-source-links small{grid-column:1/-1}
.layers-graphic{position:relative}
.layer-map-legend{display:flex;align-items:center;justify-content:center;gap:8px;flex-wrap:wrap;margin:0 auto -14px;position:relative;z-index:1}
.layer-map-legend>span{display:inline-flex;align-items:center;gap:8px;min-height:31px;padding:7px 10px;border:1px solid var(--line);border-radius:999px;background:white;color:#355033;font-size:10px;font-weight:700;letter-spacing:.02em;text-transform:uppercase}
.layer-map-legend i{display:inline-block;width:9px;height:9px;border-radius:50%;background:#d0e3b5;border:1px solid #8eaf70}
.layer-map-legend .related-label i{background:#edf4df;border-color:#a7c279}
.formats-grid{grid-template-columns:repeat(4,minmax(0,1fr))}
.formats-grid .ctv-format{background:#f0f6e9;border-color:#a4bf85}
.ctv-format small{display:block;margin-top:18px;padding-top:13px;border-top:1px solid #bcd0a8;color:#4d6b48;font-size:11px;line-height:1.5}
.offline-proof .ofd-path{display:grid;grid-template-columns:1fr 28px 1fr;gap:12px;margin-block:25px;padding:20px 0;text-align:left}
.ofd-step{min-height:82px;padding:14px 11px;border:1px solid #ffffff36;border-radius:12px;background:#ffffff08;display:flex;flex-direction:column;gap:8px;justify-content:center;align-items:flex-start}
.ofd-step strong{font-size:12px;line-height:1.35;color:#eff7ef;grid-column:auto}
.ofd-icon{display:grid;place-items:center;width:24px;height:24px;border-radius:50%;background:#d4f09e;color:#214e3c;font-size:15px;font-weight:800}
.ofd-connector{align-self:center;color:var(--lime);font-size:23px;text-align:center}
.ofd-arrow{grid-column:1/-1;justify-self:center;color:var(--lime);font-size:23px;line-height:.7}
.ofd-result{grid-column:1/-1;display:grid;grid-template-columns:28px 1fr;gap:4px 10px;align-items:center;padding:16px;border-radius:12px;background:linear-gradient(100deg,#d4f09e,#bce281);color:#183f33}
.ofd-result .ofd-icon{background:#174d40;color:var(--lime);grid-row:span 2}
.ofd-result strong{grid-column:auto;color:#174d40;font-size:14px;line-height:1.25}
.ofd-result small{grid-column:2;color:#46613e;font-size:10px;line-height:1.4}
.contact-inner{align-items:start}
.contact-form{display:grid;grid-template-columns:1fr 1fr;gap:14px 15px;padding:30px;border:1px solid #d2dfcc;border-radius:16px;background:white;color:var(--ink);box-shadow:0 18px 40px rgba(6,41,31,.14)}
.contact-form h3{grid-column:1/-1;font-size:25px;letter-spacing:-.035em;line-height:1.1}
.contact-form>p:not(.form-status){grid-column:1/-1;margin-top:-4px;color:var(--muted);font-size:13px;line-height:1.55}
.form-field{display:grid;gap:7px;min-width:0;color:#435a49;font-size:11px;font-weight:650}
.form-field>span b,.form-consent b{color:#4e8d47}
.form-field input,.form-field select,.form-field textarea{width:100%;border:1px solid #cbd9c5;border-radius:8px;background:#fbfdf9;color:var(--ink);font:inherit;font-size:14px;font-weight:450;outline:none;padding:12px 13px;transition:border-color .16s ease,box-shadow .16s ease,background .16s ease}
.form-field textarea{resize:vertical;min-height:86px;line-height:1.45}
.form-field select{appearance:auto;min-height:43px}
.form-field input:focus,.form-field select:focus,.form-field textarea:focus{border-color:#6aa149;background:white;box-shadow:0 0 0 3px rgba(112,164,75,.16)}
.form-field-wide{grid-column:1/-1}
.form-consent{display:flex;align-items:flex-start;gap:9px;color:#5e7162;font-size:11px;line-height:1.5;cursor:pointer}
.form-consent input{width:16px;height:16px;accent-color:var(--green);margin-top:1px;flex:0 0 auto}
.form-consent a{color:var(--green);text-decoration:underline;text-underline-offset:3px}
.contact-form .button{justify-content:center;width:100%;margin-top:3px;border:0;cursor:pointer}
.form-status{color:#718373;font-size:10px;line-height:1.4;text-align:center}
@media(max-width:1100px){.formats-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.contact-form{padding:25px}.passport-measures dl{gap:18px}}
@media(max-width:760px){.journey-visual .visual-top h2{font-size:14px;max-width:240px}.hero-floating-plus-one{left:54%;top:43%}.hero-floating-plus-two{right:7%;bottom:8%}.proof-stats{grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}.proof-stats>div:nth-child(3){padding-left:0;border-left:0}.passport-measures dl{grid-template-columns:1fr 1fr;gap:19px 15px}.passport-measures dl>div:last-child{grid-column:1/-1}.passport-source-links dd{grid-template-columns:1fr;gap:8px}.layer-map-legend{margin-bottom:-25px}.layer-map-legend>span{font-size:9px;padding:6px 8px}.formats-grid{grid-template-columns:1fr}.ctv-format small{font-size:12px}.offline-proof .ofd-path{margin-block:22px}.contact-form{grid-template-columns:1fr;padding:24px 20px;gap:14px}.contact-form h3{font-size:23px}.form-field-wide{grid-column:auto}.form-status{grid-column:auto}.contact-form .button{padding-block:15px}}
@media(max-width:360px){.proof-stats{grid-template-columns:repeat(2,minmax(0,1fr));gap:14px}.proof-stats>div:nth-child(3){padding-left:0;border-left:0}.proof-stats strong{font-size:31px}.passport-measures dl{grid-template-columns:1fr}.passport-measures dd{font-size:24px}}
@media(prefers-reduced-motion:reduce){.hero-floating-plus{animation:none}.form-field input,.form-field select,.form-field textarea{transition:none}}

/* Feedback round: restored hero mark, stable platform grid, separate CTV and refined contact. */
.journey-visual{overflow:visible;isolation:auto}
.journey-visual::after{display:none}
.journey-visual .visual-top{display:block;margin-bottom:23px}
.journey-visual .visual-top h2{width:100%;max-width:none;color:#f1f7ef;font-size:18px;line-height:1.3;letter-spacing:-.025em;font-weight:650}
.corner-plus{right:-25px;top:-31px;z-index:2;text-shadow:none}

.data-engine{padding:28px;background:#fbfdf9}
.source-columns{grid-template-columns:minmax(0,1fr) 34px minmax(0,1fr) 34px minmax(0,1fr);gap:10px;align-items:stretch}
.source-columns article{display:flex;flex-direction:column;min-width:0;min-height:225px;padding:24px;border:1px solid #dce5d8;border-radius:14px;background:white}
.source-symbol{margin-bottom:18px}
.source-columns h3{font-size:21px;min-height:52px}
.source-columns p{font-size:13px;margin-top:13px}
.source-plus{display:grid;place-items:center;align-self:center;justify-self:center;width:28px;height:28px;margin:0;border:1px solid #c9d9bd;border-radius:50%;background:white;font-size:22px}
.engine-connector{margin-block:20px 14px}
.engine-core{display:grid;grid-template-columns:minmax(220px,.8fr) minmax(340px,1.35fr) auto;padding:25px 28px}
.engine-core p{max-width:none}

.proof-stats strong{white-space:nowrap;font-size:clamp(31px,3.1vw,49px)}
.proof-stats p{max-width:155px}

.formats-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
.ctv-feature{display:grid;grid-template-columns:72px minmax(0,1.15fr) minmax(260px,.85fr);gap:28px;align-items:center;margin-top:18px;padding:28px 30px;border-radius:16px;background:var(--green);color:white;overflow:hidden;position:relative}
.ctv-feature::after{content:"+";position:absolute;right:-8px;top:-28px;color:#ffffff0d;font-size:130px;line-height:1;font-weight:400}
.ctv-feature-icon{width:64px;height:46px;border:2px solid var(--lime);border-radius:9px;display:grid;place-items:center;position:relative}
.ctv-feature-icon::after{content:"";position:absolute;width:18px;height:2px;background:var(--lime);left:50%;bottom:-8px;transform:translateX(-50%)}
.ctv-feature-icon span{width:10px;height:10px;border-radius:50%;background:var(--lime);box-shadow:17px 0 0 #ffffff2b,-17px 0 0 #ffffff2b}
.ctv-feature .small-label{display:block;color:var(--lime);opacity:1;margin-bottom:8px;font-size:10px}
.ctv-feature h3{font-size:26px;letter-spacing:-.035em}
.ctv-feature-copy p{max-width:560px;margin-top:9px;color:#c8d9ce;font-size:13px;line-height:1.6}
.ctv-feature-measure{padding-left:26px;border-left:1px solid #ffffff2b;position:relative;z-index:1}
.ctv-feature-measure>span{display:inline-flex;padding:5px 8px;border:1px solid #8dad86;border-radius:5px;color:var(--lime);font-size:9px;letter-spacing:.1em}
.ctv-feature-measure strong{display:block;margin-top:11px;font-size:15px;line-height:1.4}
.ctv-feature-measure p{margin-top:6px;color:#adc7b8;font-size:11px;line-height:1.5}

.contact-refined{position:relative;overflow:hidden;background:#102f28}
.contact-refined::before{content:"";position:absolute;width:520px;height:520px;border:1px solid #ffffff0c;border-radius:50%;left:-300px;bottom:-360px;box-shadow:0 0 0 90px #ffffff06,0 0 0 180px #ffffff03}
.contact-refined .contact-inner{display:grid;grid-template-columns:minmax(0,.9fr) minmax(520px,1.1fr);gap:88px;align-items:center;position:relative}
.contact-copy h2{font-size:clamp(42px,4vw,58px);line-height:1.08;max-width:570px}
.contact-copy>p{font-size:16px;line-height:1.7;max-width:525px}
.contact-deliverables{margin-top:38px;max-width:520px}
.contact-deliverables>div{display:grid;grid-template-columns:34px 1fr;gap:15px;padding:15px 0;border-top:1px solid #ffffff24;align-items:center}
.contact-deliverables span{font-size:10px;color:var(--lime)}
.contact-deliverables strong{font-size:14px;font-weight:550;color:#e3eee8}
.contact-refined .contact-form{padding:34px;border:0;border-radius:18px;box-shadow:0 26px 70px rgba(0,0,0,.2)}
.contact-form-top{grid-column:1/-1;display:flex;align-items:flex-end;justify-content:space-between;gap:20px;padding-bottom:20px;margin-bottom:4px;border-bottom:1px solid var(--line)}
.contact-form-top span{font-size:9px;letter-spacing:.11em;color:#6a806f;font-weight:750}
.contact-form-top strong{font-size:15px;line-height:1.35;text-align:right;max-width:245px}

@media(max-width:1100px){
  .source-columns article{padding:20px;min-height:235px}.source-columns h3{font-size:19px}.engine-core{grid-template-columns:minmax(190px,.8fr) minmax(290px,1.25fr) auto}
  .ctv-feature{grid-template-columns:64px minmax(0,1fr) minmax(235px,.8fr);gap:22px;padding:25px}
  .contact-refined .contact-inner{grid-template-columns:minmax(0,.85fr) minmax(480px,1.15fr);gap:46px}
}
@media(max-width:760px){
  .journey-visual{overflow:visible}.journey-visual .visual-top h2{max-width:none;font-size:16px}.corner-plus{right:-14px;top:-28px}
  .data-engine{padding:18px}.source-columns{grid-template-columns:1fr;gap:11px}.source-columns article{min-height:0;padding:21px}.source-columns h3{min-height:0;font-size:23px}.source-symbol{float:none;margin:0 0 15px}.source-plus{justify-self:center;margin:-1px 0}
  .engine-core{display:block;padding:23px 20px}.engine-core p{max-width:100%}
  .proof-stats strong{font-size:32px}.proof-stats p{max-width:none}
  .formats-grid{grid-template-columns:1fr}.ctv-feature{grid-template-columns:54px 1fr;gap:20px;padding:24px 22px}.ctv-feature-icon{width:52px;height:39px}.ctv-feature-copy h3{font-size:24px}.ctv-feature-measure{grid-column:1/-1;padding:19px 0 0;border-left:0;border-top:1px solid #ffffff2b}.ctv-feature-measure strong{font-size:16px}
  .contact-refined .contact-inner{grid-template-columns:1fr;gap:35px}.contact-copy h2{font-size:38px}.contact-deliverables{margin-top:28px}.contact-refined .contact-form{padding:25px 20px}.contact-form-top{display:block}.contact-form-top strong{display:block;text-align:left;margin-top:8px;max-width:none}.contact-form-top span{font-size:9px}
}

/* Point updates: client roster, aligned data joins and audience-layer labels. */
.hero-note a{color:var(--green);font-weight:700;border-bottom:1px solid #abc29f;padding-bottom:2px}
.hero-note a:hover{border-color:var(--green)}
.source-columns{align-items:stretch}
.source-columns article{height:100%}
.source-plus{align-self:center;justify-self:center;box-sizing:border-box;line-height:1;padding:0}
.client-logos{grid-template-columns:repeat(5,minmax(0,1fr));gap:11px}
.client-logo{border:1px solid #e0e8dc;background:#fff}
.client-logo.client-logo-dark{background:var(--green)}
.client-logos .client-logo:nth-child(11){grid-column:2}
.client-logos .client-logo:nth-child(11) img{transform:scale(1.35)}
.client-logos .client-logo:nth-child(13) img{transform:scale(1.12)}
.client-wordmark{font-weight:750;letter-spacing:-.04em;line-height:1;color:#244c3e;font-size:19px;text-align:center}
.client-wordmark.mospharma{color:#2170b8;font-size:17px}
.client-wordmark.stada{color:#dd1d31;font-size:24px;letter-spacing:.03em}
.client-wordmark.evalar{color:#37864a;font-size:23px}
.client-wordmark.solopharm{color:#f17132;font-size:16px;letter-spacing:.025em}
.client-wordmark.splat{color:#172b26;font-size:24px;letter-spacing:.08em}
.client-wordmark.leo{gap:6px;color:#1451a0;font-size:15px;letter-spacing:0}
.client-wordmark.leo span{display:grid;place-items:center;width:36px;height:36px;border:2px solid #1451a0;border-radius:50%;font-size:12px;letter-spacing:.04em}
.layers-graphic{position:relative}
.layer-map-legend{position:absolute;z-index:2;top:50px;left:50%;transform:translateX(-50%);display:flex;flex-direction:column;align-items:center;gap:34px;width:max-content;max-width:82%;margin:0}
.layer-map-legend>span{justify-content:center;box-shadow:0 3px 12px rgba(23,77,64,.08)}
.layer-map-legend .related-label{background:#f7faef;border-color:#a7c279}
.layer-map-legend .competitor-label{background:#e0ebcf;border-color:#8eaf70}
@media(max-width:760px){
  .client-logos{grid-template-columns:repeat(3,minmax(0,1fr));gap:9px}
  .client-logo{height:64px;padding:9px 6px}
  .client-wordmark{font-size:15px}.client-wordmark.mospharma{font-size:13px}.client-wordmark.stada,.client-wordmark.evalar,.client-wordmark.splat{font-size:18px}.client-wordmark.solopharm{font-size:12px}.client-wordmark.leo{font-size:11px}.client-wordmark.leo span{width:29px;height:29px;font-size:9px}
  .client-logos .client-logo:nth-child(11){grid-column:auto}
  .client-logos .client-logo:last-child{grid-column:2}
  .layer-map-legend{top:42px;gap:27px;margin:0}
  .layer-map-legend>span{font-size:8px;padding:5px 8px;min-height:27px}
}

/* Compact technology header and reordered segment profile. */
@media(min-width:761px){
  .platform .section-heading{display:grid;grid-template-columns:minmax(350px,.82fr) minmax(560px,1.18fr);align-items:start;gap:56px}
  .platform .section-heading>p{max-width:none;padding:0;margin-top:40px}
}
.source-title{display:flex;align-items:center;gap:13px;margin-bottom:18px;min-height:34px}
.source-title .source-symbol{flex:0 0 auto;margin:0;font-size:29px}
.source-title h3{min-height:0;margin:0;font-size:21px}
.source-columns article>p{margin-top:0}
.segment-panel-label{grid-column:1/-1;padding:22px 36px 20px;background:#f7faf3;border-bottom:1px solid var(--line)}
.segment-panel-label>span{display:block;color:#5a705d;font-size:11px;font-weight:750;letter-spacing:.1em;line-height:1.5}
.segment-panel-label .passport-category{margin-top:8px;color:var(--ink);letter-spacing:-.035em}
.passport-measures{border-top:0;border-bottom:1px solid var(--line)}
.segment-intro{grid-column:1}
.segment-stages{grid-column:2}
@media(max-width:1100px) and (min-width:761px){
  .platform .section-heading{grid-template-columns:minmax(250px,.8fr) minmax(0,1.2fr);gap:36px}
  .platform .section-heading>p{margin-top:40px}
}
@media(max-width:900px) and (min-width:761px){
  .proof-top{grid-template-columns:1fr;gap:24px}
  .proof-stats{grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
  .proof-stats>div{padding-left:12px}
  .proof-stats strong{font-size:32px}
}
@media(max-width:760px){
  .platform .section-heading{display:block}
  .platform .section-heading>p{margin-top:22px}
  .source-title{margin-bottom:13px}.source-title h3{font-size:22px}.source-title .source-symbol{font-size:27px}
  .segment-panel-label{padding:20px 24px 18px}
  .passport-measures{grid-column:1;grid-row:auto;padding:23px 24px}
  .segment-intro,.segment-stages{grid-column:1;grid-row:auto}
}

/* Main-page links to detailed topic pages. */
.home-topic-link{
  display:inline-flex;
  align-items:center;
  width:max-content;
  max-width:100%;
  min-height:0;
  margin:0;
  padding:3px 0 5px;
  border:0;
  border-bottom:1px solid #a9bea3;
  border-radius:0;
  background:transparent;
  color:#245a3d;
  font-size:12px;
  font-weight:700;
  line-height:1.4;
  text-align:left;
  transition:border-color .18s ease,color .18s ease;
}
.home-topic-link:hover{border-color:#4e7d43;color:#174d40}
.home-topic-link:focus-visible{outline:3px solid #91bc66;outline-offset:3px}
.platform-promise{display:grid;grid-template-columns:minmax(230px,.7fr) minmax(360px,1.3fr) auto;gap:28px;align-items:center}
.platform-promise .home-topic-link{justify-self:end;white-space:nowrap}
.section-heading + .home-topic-link{display:flex;margin:-14px 0 28px auto}
.sales-lift .button + .home-topic-link{display:flex;margin:14px 0 0;border-color:#789b83;color:#dbe9df}
.sales-lift .button + .home-topic-link:hover{border-color:var(--lime);color:var(--lime)}
@media(max-width:900px) and (min-width:761px){
  .platform-promise{grid-template-columns:minmax(210px,.8fr) minmax(0,1.2fr);gap:20px 28px}
  .platform-promise .home-topic-link{grid-column:2;justify-self:start}
}
@media(max-width:760px){
  .platform-promise{display:block}
  .platform-promise .home-topic-link{margin-top:19px}
  .section-heading + .home-topic-link{margin:-6px 0 22px}
  .sales-lift .button + .home-topic-link{margin-top:14px}
}
@media(prefers-reduced-motion:reduce){.home-topic-link{transition:none}}

/* Contextual links replace the duplicated topic directory on the home page. */
.source-detail-link{display:inline-flex;width:max-content;max-width:100%;margin-top:auto;padding-top:18px;color:#426d3e;font-size:11px;font-weight:700;line-height:1.4;border-bottom:1px solid #bdcdb6;padding-bottom:3px}
.source-detail-link:hover{color:var(--green);border-color:#5d8850}
.audience-portrait .portrait-detail-link{display:flex;margin-top:15px;color:#285f40}
@media(max-width:760px){.source-detail-link{margin-top:17px;padding-top:0;font-size:12px}.audience-portrait .portrait-detail-link{margin-top:14px}}

/* Dashboard access: persistent in the desktop header and contextual where the
   interface directly illustrates the content being described. */
.nav nav a{white-space:nowrap}.nav-login{display:inline-flex;align-items:center;gap:10px;padding:10px 13px;border-radius:8px;background:var(--green);color:#fff;font-size:12px;font-weight:750;line-height:1;white-space:nowrap}
.nav-login span{color:var(--lime);font-size:15px}.nav-login:hover{background:#0f3d32}.nav-actions{gap:8px}
.mobile-demo-link{color:#285f40!important;font-weight:800!important}
.home-link-pair{display:flex;flex-direction:column;align-items:flex-start;gap:10px;justify-self:end}
.home-link-row{display:flex;align-items:center;justify-content:flex-end;gap:18px;margin:-14px 0 28px}
.demo-access-link{display:inline-flex;align-items:center;width:max-content;max-width:100%;padding:7px 11px;border:1px solid #d5e5b9;border-radius:999px;background:#f1f8df;color:#285f40;font-size:11px;font-weight:800;line-height:1.35;white-space:nowrap}
.demo-access-link:hover{border-color:#9ebd63;background:#e9f6c8}
.platform-promise .home-link-pair .home-topic-link{justify-self:auto}
.seo-demo-callout{display:flex;align-items:center;justify-content:space-between;gap:24px;padding:20px 22px;border:1px solid #d8e5ce;border-radius:12px;background:#f3f8e9}
.seo-article>.seo-demo-callout{margin-top:-22px;margin-bottom:42px}
.seo-demo-callout>div>span{display:block;color:#557b43;font-size:9px;font-weight:800;letter-spacing:.12em;margin-bottom:7px}
.seo-demo-callout strong{display:block;font-size:17px;line-height:1.35}.seo-demo-callout p{margin-top:5px!important;color:#667a68!important;font-size:13px!important;line-height:1.55!important}
.seo-article .seo-demo-callout>a{display:inline-flex;align-items:center;gap:15px;flex:0 0 auto;padding:11px 14px;border-radius:8px;background:var(--green);color:#fff;text-decoration:none;font-size:12px;font-weight:750;white-space:nowrap}
.seo-demo-callout>a b{color:var(--lime);font-size:16px}
@media(max-width:1320px){.header .nav .nav-cta{display:none}}
@media(max-width:1180px){.seo-nav .nav-login{padding-inline:11px}}
@media(max-width:930px){.header .nav .nav-login{display:none}}
@media(max-width:850px){.seo-nav .nav-login{display:none}}
@media(max-width:900px) and (min-width:761px){.platform-promise .home-link-pair{grid-column:2;justify-self:start}}
@media(max-width:760px){.home-link-pair{margin-top:18px}.platform-promise .home-link-pair .home-topic-link{margin-top:0}.home-link-row{justify-content:flex-start;flex-wrap:wrap;gap:11px 17px;margin:-6px 0 22px}.seo-demo-callout{display:block;padding:19px}.seo-article>.seo-demo-callout{margin-top:-16px;margin-bottom:36px}.seo-article .seo-demo-callout>a{width:max-content;margin-top:15px}}

/* Shared header on the homepage, topic pages and case pages. */
.header .site-nav{gap:18px}
.header .site-nav>.logo{flex:0 0 auto}
.header .site-nav>nav{display:flex;justify-content:center;align-items:center;flex:1;min-width:0;gap:18px;font-size:12px;font-weight:700}
.header .site-nav>nav a{white-space:nowrap}
.header .site-nav .nav-actions{flex:0 0 auto}
.header .site-nav .nav-cta{display:inline-flex;font-size:12px;gap:10px;padding:11px 13px;white-space:nowrap}
.header .site-mobile-menu{display:none}
.header .site-mobile-menu .mobile-contact-link{color:#235d39;font-weight:800}
@media(max-width:1330px) and (min-width:1101px){.header .site-nav .nav-cta{display:none}.header .site-nav .nav-login{display:inline-flex}}
@media(max-width:1100px){.header .site-nav>nav{display:none}.header .site-mobile-menu{display:block}}
@media(max-width:1100px) and (min-width:541px){.header .site-nav .nav-login{display:inline-flex}.header .site-nav .nav-login{padding:9px 11px;font-size:11px}}
@media(max-width:540px){.header .site-nav .nav-cta{display:none}}
@media(max-width:540px){.header .site-nav .nav-login{display:none}}

/* Make the Pharmatic / Genius Group relationship explicit on every case. */
.case-origin{max-width:800px;margin:24px 0 0;padding:16px 20px;border:1px solid #d8e5d1;border-left:4px solid #91bd66;border-radius:0 11px 11px 0;background:#f9fcf6}
.case-origin>span{display:block;margin-bottom:6px;color:#527747;font-size:10px;font-weight:800;letter-spacing:.1em}
.seo-hero .case-origin p{max-width:none;margin:0;font-size:14px;line-height:1.55;color:#385644}
.seo-hero .case-origin a{display:inline-block;margin-top:7px;color:#1d6839;font-size:12px;font-weight:750;text-decoration:underline;text-underline-offset:3px}
@media(max-width:600px){.case-origin{padding:15px 17px}.seo-hero .case-origin p{font-size:13px}}

/* Sales Lift article: explanatory, data-free diagrams. */
.lift-visual{margin:0 0 54px;padding:28px 30px;border:1px solid #d8e5d4;border-radius:17px;background:#f7faf4;overflow:hidden}
.lift-visual-top{display:flex;justify-content:space-between;gap:12px;color:#587b55;font-size:10px;font-weight:800;letter-spacing:.09em}
.lift-visual h3{margin:16px 0 24px;font-size:clamp(22px,2vw,29px);line-height:1.2;letter-spacing:-.035em;color:#193d33}
.lift-visual figcaption{margin-top:20px;padding-top:15px;border-top:1px solid #d6e5d2;color:#5f7563;font-size:12px;line-height:1.55}
.lift-pool{padding:17px 20px;border-radius:10px;background:#214e3e;color:white;text-align:center;font-size:14px;font-weight:700}
.lift-fork{position:relative;height:37px;margin:0 23%}
.lift-fork:before{content:"";position:absolute;top:0;left:50%;height:18px;border-left:2px solid #8eae84}
.lift-fork:after{content:"";position:absolute;top:17px;left:0;right:0;border-top:2px solid #8eae84}
.lift-fork i{position:absolute;top:17px;height:20px;border-left:2px solid #8eae84}.lift-fork i:first-child{left:0}.lift-fork i:last-child{right:0}
.lift-lanes{display:grid;grid-template-columns:1fr 1fr;gap:12px}.lift-lane{min-height:129px;padding:18px 19px;border-radius:11px;border:1px solid #b9d49c;background:#eaffce}.lift-control{border-color:#d0ded0;background:white}
.lift-lane span{display:block;color:#53764b;font-size:10px;font-weight:800;letter-spacing:.09em}.lift-lane strong{display:block;margin-top:15px;color:#1b4336;font-size:18px;line-height:1.22}.lift-lane small{display:block;margin-top:7px;color:#5c7160;font-size:12px;line-height:1.4}
.lift-join{margin-top:12px;padding:13px;border:1px solid #cbdcc6;border-radius:9px;background:white;text-align:center;color:#30553c;font-size:13px;font-weight:700}
.lift-timeline ol{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px;margin:0;padding:0;list-style:none;counter-reset:none}
.lift-timeline li{position:relative;min-height:190px;padding:18px;border:1px solid #d4e2d0;border-radius:10px;background:white}.lift-timeline li:not(:last-child):after{content:"→";position:absolute;right:-13px;top:43%;z-index:1;width:22px;height:22px;border-radius:50%;background:#dfff9c;text-align:center;line-height:22px;color:#214e3e;font-size:15px}
.lift-step-no{display:block;margin-bottom:29px;color:#568050;font-size:12px;font-weight:800}.lift-timeline strong{display:block;color:#193d33;font-size:15px;line-height:1.3}.seo-article .lift-timeline p{margin-top:8px;color:#5a705f;font-size:12px;line-height:1.5}
.lift-math{background:#173f35;border-color:#173f35}.lift-math .lift-visual-top,.lift-math figcaption{color:#b9d8ad}.lift-math h3{color:white}.lift-math figcaption{border-color:#487160}
.lift-bars{display:grid;gap:15px}.lift-bars>div{display:grid;grid-template-columns:75px minmax(0,1fr) 44px;align-items:center;gap:11px;color:white;font-size:13px}.lift-bars strong{text-align:right;font-size:20px}.lift-bar-track{height:19px;border-radius:4px;background:#416c59;overflow:hidden}.lift-bar-track i{display:block;width:var(--bar);height:100%;border-radius:4px;background:#c6ff73}.lift-bars>div:first-child .lift-bar-track i{background:#8db49a}
.lift-equation{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-top:23px}.lift-equation>div{padding:15px 16px;border:1px solid #5c806b;border-radius:9px;background:#214e3e}.lift-equation span{display:block;color:#c1d7c0;font-size:11px}.lift-equation strong{display:block;margin-top:8px;color:#dcffad;font-size:15px;line-height:1.4}
@media(max-width:600px){.lift-visual{padding:22px 19px;margin-bottom:42px}.lift-visual-top{font-size:9px}.lift-visual h3{margin-bottom:21px}.lift-lane{min-height:123px;padding:14px 12px}.lift-lane strong{font-size:14px}.lift-lane small{font-size:11px}.lift-pool,.lift-join{font-size:12px}.lift-timeline ol{grid-template-columns:1fr}.lift-timeline li{display:grid;grid-template-columns:34px 1fr;gap:12px;min-height:0;padding:15px}.lift-timeline li:not(:last-child):after{content:"↓";top:auto;right:auto;bottom:-14px;left:20px}.lift-step-no{margin:0}.lift-equation{grid-template-columns:1fr}.lift-bars>div{grid-template-columns:60px minmax(0,1fr) 40px;gap:8px}}

/* Topic-page editorial diagrams. */
.topic-viz{margin:0 0 54px;padding:29px 30px;border:1px solid #d7e4d2;border-radius:17px;background:#f7faf4;overflow:hidden;min-width:0}
.topic-viz-label{color:#64835b;font-size:10px;font-weight:800;letter-spacing:.11em;text-transform:uppercase}
.topic-viz h3{margin:14px 0 23px;color:#193d33;font-size:clamp(22px,2vw,29px);line-height:1.2;letter-spacing:-.035em}
.topic-viz figcaption{margin-top:21px;padding-top:15px;border-top:1px solid #d7e5d1;color:#647766;font-size:12px;line-height:1.6}
.topic-viz-flow-list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:13px;list-style:none;margin:0;padding:0}
.topic-viz-flow-list li{position:relative;min-height:143px;padding:21px 20px;border:1px solid #d0e0c8;border-top:3px solid #9cc783;border-radius:11px;background:white;min-width:0}
.topic-viz-flow-list li:nth-child(2),.topic-viz-flow-list li:nth-child(3){background:#f0f8e9}
.topic-viz-flow-step{position:absolute;top:13px;right:18px;color:#b0cf9d;font-size:32px;font-weight:800;letter-spacing:-.06em;line-height:1}
.topic-viz-flow-kicker{display:block;max-width:calc(100% - 57px);margin-bottom:23px;color:#55794f;font-size:11px;font-weight:800;letter-spacing:.04em;text-transform:uppercase;line-height:1.35}
.topic-viz-flow-list li strong{display:block;max-width:100%;color:#234a3a;font-size:16px;line-height:1.4;overflow-wrap:anywhere}
.topic-viz-core,.topic-viz-profile-core{padding:15px 18px;border-radius:10px;background:#214e3e;color:white;text-align:center;font-size:14px;font-weight:750}
.topic-viz-layers{display:grid;gap:8px;margin-top:13px}.topic-viz-layers>div{display:grid;grid-template-columns:37% 1fr;gap:12px;align-items:center;padding:13px 17px;border:1px solid #d3e3cc;border-radius:9px;background:white;min-width:0}
.topic-viz-layers>div:nth-child(2){margin-inline:13px;background:#ecf8de}.topic-viz-layers>div:nth-child(3){margin-inline:26px;background:#e4f4ce}
.topic-viz-layers strong{color:#234a3a;font-size:14px}.topic-viz-layers span{color:#5d715f;font-size:12px;line-height:1.4}
.topic-viz-result{margin-top:13px;padding:14px 17px;border:1px solid #afcc99;border-radius:9px;background:#dfffaa;color:#204433;text-align:center;font-size:13px;font-weight:750;line-height:1.45}
.topic-viz-matrix-grid,.topic-viz-profile-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}
.topic-viz-matrix-grid>div,.topic-viz-profile-grid>div{min-width:0;min-height:135px;padding:18px;border:1px solid #d5e4d0;border-radius:10px;background:white}
.topic-viz-matrix-grid>div:nth-child(2),.topic-viz-matrix-grid>div:nth-child(3){background:#ecf7e4}
.topic-viz-matrix-grid span{display:block;color:#557f50;font-size:10px;font-weight:800;text-transform:uppercase;letter-spacing:.06em}.topic-viz-matrix-grid strong,.topic-viz-profile-grid strong{display:block;margin-top:13px;color:#1d4737;font-size:18px;line-height:1.25}.topic-viz-matrix-grid small,.topic-viz-profile-grid span{display:block;margin-top:8px;color:#5d7160;font-size:12px;line-height:1.45}
.topic-viz-profile-core{max-width:68%;margin:0 auto 24px;position:relative}.topic-viz-profile-core:after{content:"";position:absolute;top:100%;left:50%;height:24px;border-left:2px solid #99b991}
.topic-viz-profile-grid>div{min-height:113px}.topic-viz-profile-grid strong{margin-top:0;font-size:16px}.topic-viz-profile-grid>div:nth-child(2),.topic-viz-profile-grid>div:nth-child(3){background:#eff7e8}
.topic-viz-compare-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:11px}.topic-viz-compare-grid>div{padding:19px;border:1px solid #b9d4a7;border-radius:11px;background:#e8f8d3;min-width:0}.topic-viz-compare-grid>div+div{border-color:#d6e1d4;background:white}
.topic-viz-compare-grid strong{display:block;color:#1d4937;font-size:17px;line-height:1.25}.topic-viz-compare-grid ul{margin:16px 0 0;padding:0;list-style:none}.topic-viz-compare-grid li{padding:10px 0 10px 19px;border-top:1px solid #cdddbe;color:#425e48;font-size:13px;line-height:1.38;position:relative}.topic-viz-compare-grid li:before{content:"•";position:absolute;left:1px;color:#548b4c;font-weight:800}
.topic-viz--cases{background:#173f35;border-color:#173f35}.topic-viz--cases .topic-viz-label,.topic-viz--cases figcaption{color:#bbd7af}.topic-viz--cases h3{color:white}.topic-viz--cases figcaption{border-color:#527462}.topic-viz-case-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px}.topic-viz-case-grid a{position:relative;display:flex;flex-direction:column;min-height:209px;padding:18px;border:1px solid #5b8067;border-radius:11px;background:#24523f;text-decoration:none!important;color:white!important}.topic-viz-case-grid a:hover{background:#30664e}.topic-viz-case-grid span{font-size:12px;line-height:1.35;color:#d5e8d0}.topic-viz-case-grid strong{display:block;margin-top:19px;color:#d4ff88;font-size:43px;letter-spacing:-.06em;line-height:1}.topic-viz-case-grid small{display:block;margin-top:9px;padding-right:15px;color:#e4eee0;font-size:12px;line-height:1.38}.topic-viz-case-grid b{position:absolute;bottom:13px;right:15px;color:#d4ff88}
.topic-viz--report{background:#eaf4e2}.topic-viz-report-list{list-style:none;margin:0;padding:0;border:1px solid #c7d9bb;border-radius:11px;overflow:hidden;background:white}.topic-viz-report-list li{display:grid;grid-template-columns:38px 1fr;gap:13px;padding:13px 17px;border-top:1px solid #e1eadc}.topic-viz-report-list li:first-child{border-top:0}.topic-viz-report-list li>span{color:#629257;font-size:12px;font-weight:800}.topic-viz-report-list strong{display:block;color:#214638;font-size:14px}.topic-viz-report-list small{display:block;margin-top:3px;color:#647768;font-size:12px;line-height:1.35}
@media(max-width:700px){.topic-viz-case-grid{grid-template-columns:1fr}.topic-viz-case-grid a{min-height:135px}.topic-viz-case-grid strong{margin-top:10px;font-size:35px}}
@media(max-width:480px){.topic-viz{padding:22px 19px;margin-bottom:42px}.topic-viz-flow-list{grid-template-columns:1fr}.topic-viz-flow-list li{min-height:0;padding:17px 16px}.topic-viz-flow-step{top:12px;right:16px;font-size:27px}.topic-viz-flow-kicker{margin-bottom:14px}.topic-viz-layers>div{grid-template-columns:1fr;gap:4px}.topic-viz-layers>div:nth-child(2),.topic-viz-layers>div:nth-child(3){margin-inline:0}.topic-viz-matrix-grid,.topic-viz-profile-grid,.topic-viz-compare-grid{grid-template-columns:1fr}.topic-viz-matrix-grid>div,.topic-viz-profile-grid>div{min-height:0}.topic-viz-profile-core{max-width:none}.topic-viz-compare-grid>div{padding:17px}}
/* Demo entry and research previews */
.extra-page .extra-back,.extra-page .extra-text-link{display:inline-flex;font-size:14px;font-weight:700;color:#315f3c;text-decoration:underline;text-underline-offset:5px}
.demo-entry{background:#f2f7ee;padding:33px 0 78px;border-bottom:1px solid var(--line)}
.demo-entry-grid{display:grid;grid-template-columns:minmax(0,1.12fr) minmax(330px,.88fr);gap:75px;align-items:center;padding-top:55px}
.demo-entry .eyebrow{color:#588057;margin-bottom:21px}.demo-entry h1{font-size:clamp(40px,4.5vw,64px);max-width:730px}
.demo-entry-lead{font-size:18px;line-height:1.75;color:#526a58;max-width:630px;margin-top:26px}
.demo-entry-actions{display:flex;gap:12px;flex-wrap:wrap;margin:30px 0 21px}.demo-secondary{border:1px solid #b8cfb2;background:white}
.demo-preview{background:#173f35;color:white;border-radius:22px;padding:31px;box-shadow:0 24px 50px #173f3516}.demo-preview-kicker{font-size:11px;letter-spacing:.12em;color:var(--lime);font-weight:800}
.demo-preview h2{font-size:30px;margin:10px 0 25px}.demo-preview-card{display:grid;grid-template-columns:36px 1fr;gap:13px;background:white;color:var(--ink);border-radius:12px;padding:17px;margin-top:9px}
.demo-preview-card>span{font-size:12px;color:#678a55;font-weight:800}.demo-preview-card strong{font-size:16px}.demo-preview-card p{font-size:13px;color:#66786b;margin-top:5px;line-height:1.5}
.demo-scope{padding-top:58px;padding-bottom:70px;display:grid;grid-template-columns:230px 1fr;gap:35px}.demo-scope .eyebrow{color:#558454}.demo-scope p{font-size:17px;line-height:1.8;color:#43594b;max-width:850px}
.research-announcements{padding:31px;background:#f2f7ee;border-radius:18px;border:1px solid #dbe8d5}.research-announcements>h2{font-size:34px;margin-bottom:14px}.research-announcements>p{font-size:15px;line-height:1.7;margin-bottom:25px}
.research-hub{padding-top:58px}.research-hub+.seo-layout{padding-top:62px}
.research-card-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:11px}.research-card{display:flex;flex-direction:column;min-width:0;min-height:250px;background:white;border:1px solid #d7e4d1;border-radius:12px;padding:22px;color:var(--ink)!important;text-decoration:none!important}
.research-card:hover{border-color:#7aa66b;transform:translateY(-2px)}.research-card-status{display:inline-flex;width:max-content;border-radius:99px;background:#e6f5d9;color:#376b35;padding:6px 11px;font-size:11px;font-weight:800;letter-spacing:.02em}
.research-card h3{font-size:19px;line-height:1.3;margin:23px 0 10px}.research-card p{font-size:13px!important;line-height:1.55!important;margin-bottom:22px}.research-card-action{margin-top:auto;font-size:12px;font-weight:800;color:#356d3e}
.study-hero{background:#eff5eb;border-block:1px solid #dce9d8;padding:62px 0}.study-hero h1{font-size:clamp(40px,4vw,60px);max-width:930px;margin:22px 0}.study-hero p{font-size:19px;line-height:1.6;color:#526a58;max-width:750px}
.study-layout{display:grid;grid-template-columns:minmax(0,1fr) 380px;gap:80px;padding-top:70px;padding-bottom:100px}.study-layout article>section{border-bottom:1px solid var(--line);padding:0 0 40px;margin-bottom:40px}.study-layout article h2{font-size:32px;margin-bottom:17px}.study-layout article p{font-size:17px;line-height:1.8;color:#45594c}.study-question{background:#173f35;color:white;border-radius:16px;padding:29px!important;border:0!important}.study-question span{color:var(--lime);font-size:11px;letter-spacing:.1em;font-weight:800}.study-question h2{font-size:30px!important;margin:15px 0 0!important}
.research-lead-form{position:sticky;top:112px;border:1px solid #d4e3d0;border-radius:17px;background:#f6faf3;padding:27px}.research-lead-form h2{font-size:27px}.research-lead-form>p{font-size:13px;line-height:1.65;color:#5b6e5e;margin:12px 0 19px}.research-form-fields{display:grid;grid-template-columns:1fr 1fr;gap:11px}.research-form-fields label{font-size:11px;font-weight:750;color:#4b654e}.research-form-fields label:nth-child(n+4){grid-column:1/-1}.research-form-fields input{display:block;width:100%;margin-top:5px;border:1px solid #cbd9c8;border-radius:7px;background:white;padding:11px 12px;font:inherit;font-size:13px;color:var(--ink)}.research-form-fields input:focus{outline:2px solid #8db970;outline-offset:1px}.research-consent{display:flex;align-items:flex-start;gap:9px;margin:19px 0;font-size:11px;line-height:1.5;color:#4b654e}.research-consent input{margin-top:2px}.research-consent a{text-decoration:underline}.research-lead-form .button{width:100%;font-size:13px}.research-lead-form small{display:block;color:#6a7c6c;font-size:11px;line-height:1.5;margin-top:12px}.research-form-status{font-size:12px!important;margin-top:8px!important}
@media(max-width:1000px){.demo-entry-grid{gap:32px}.study-layout{grid-template-columns:minmax(0,1fr) 340px;gap:35px}.research-card-grid{grid-template-columns:1fr}.research-card{min-height:0}.research-card h3{margin-top:15px}}
@media(max-width:760px){.demo-entry{padding-bottom:45px}.demo-entry-grid{grid-template-columns:1fr;padding-top:39px}.demo-entry h1{font-size:42px}.demo-entry-lead{font-size:16px}.demo-preview{padding:23px}.demo-scope{grid-template-columns:1fr;gap:0;padding-block:44px}.demo-scope p{font-size:15px}.study-hero{padding:43px 0}.study-hero h1{font-size:39px}.study-hero p{font-size:16px}.study-layout{grid-template-columns:1fr;padding-top:45px;padding-bottom:70px}.research-lead-form{position:static}.research-announcements{padding:21px}.research-announcements>h2{font-size:28px}}
@media(max-width:480px){.demo-entry-actions .button{width:100%}.research-form-fields{grid-template-columns:1fr}.research-form-fields label{grid-column:1/-1}.study-layout article h2{font-size:28px}}